Ads that make you think….

The Accenture ads with Tiger Woods have Scot Herrick over at the Cube Rules blog thinking about his business. Scot writes:

Here’s the [Accenture ad] I’m reading now: a full page ad in Business Week showing Tiger with a driver and Accenture putting a line across his body that shows this:

|——————————|—————-| flexible 70% unbending 30%

Accenture’s ads have gotten them a mention in a blog…. and then another mention in this blog. And so the story goes. You don’t have to have the advertising budget of Accenture to accomplish this type of "viral" marketing…. just a blog with your posts is all you need to get started.

Posted by Kathy | Filed Under Beyond Marketing 

Comments

One Response to “Ads that make you think….”

  1. Jort Possel on May 25th, 2007 11:50 am

    A blog (http://www.accenture-blogpodium.nl/category/entrepreneurial-marketing/) combined with advertising power is what works!
    Thanks for the kind words; glad you like it.

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