A rose by another name might still smell as sweet, but whether it’s the name of your business the name of your book or the name of your blog, choosing the right name is a KEY ingredient for success.
Guy Kawasaki (author of Art of the Start) calls it "The Name Game." Martin Jelsema in his The Branding Blog has a GREAT post on Naming Tips about some great web sites he’s found to help you in naming your new venture. If you need more help, Posipeople blog offers a step by step way to narrow down your choices in the post Naming your Business.
Remember, a great name is only the beginning but it’s an important element in building your business!
If you need a step by step guide to creating truly effective marketing messages for your small business- pick up a copy of my book Beyond the Niche: Essential Tools You Need to Create Marketing Messages that Deliver Results.
0 Responses
Stay in touch with the conversation, subscribe to the RSS feed for comments on this post.