Comments on: Customers can’t measure quality…. http://beyondnichemarketing.com/2008/02/22/customers-cant-measure-quality/ Creating Marketing Messages that Deliver Results Tue, 23 Feb 2010 00:40:00 +0000 hourly 1 By: Kate http://beyondnichemarketing.com/2008/02/22/customers-cant-measure-quality/comment-page-1/#comment-45084 Kate Wed, 05 Mar 2008 05:35:26 +0000 http://beyondnichemarketing.com/2008/02/22/customers-cant-measure-quality/#comment-45084 This is an interesting point. But I think you have not quite gotten to the heart of it yet. You are probably right, that I could not estimate the total skill level of a surgeon, but the reputation of the institution was very high. Even so, I, too, had a surgery, and experienced an unusual "seepage" of blood afterwards. But, I attribute some of that to the fact that I really disliked the attitude of my surgeon (patronizing and arrogant) to me before the surgery. I expect that he was fine technically, but I believe that some of the bleeding afterwards was due to my own negative mind/body reaction to that particular surgeon's attitude, because I disliked him almost from the first time I met him. Next time, I will pay more attention to any similar reaction. True, it may not save me from a charming charlatan, but I may save me from having such an unconsciously negative reaction against an arrogant and uncommunicative expert. This is an interesting point. But I think you have not quite gotten to the heart of it yet. You are probably right, that I could not estimate the total skill level of a surgeon, but the reputation of the institution was very high.

Even so, I, too, had a surgery, and experienced an unusual “seepage” of blood afterwards. But, I attribute some of that to the fact that I really disliked the attitude of my surgeon (patronizing and arrogant) to me before the surgery. I expect that he was fine technically, but I believe that some of the bleeding afterwards was due to my own negative mind/body reaction to that particular surgeon’s attitude, because I disliked him almost from the first time I met him. Next time, I will pay more attention to any similar reaction.

True, it may not save me from a charming charlatan, but I may save me from having such an unconsciously negative reaction against an arrogant and uncommunicative expert.

]]> By: Is it egotistical and arrogant, or confident and self assured? http://beyondnichemarketing.com/2008/02/22/customers-cant-measure-quality/comment-page-1/#comment-44734 Is it egotistical and arrogant, or confident and self assured? Mon, 03 Mar 2008 10:56:20 +0000 http://beyondnichemarketing.com/2008/02/22/customers-cant-measure-quality/#comment-44734 [...] Customers can’t measure quality… they can however decide whether they like me. [...] [...] Customers can’t measure quality… they can however decide whether they like me. [...] ]]> By: When it comes to business… when you snooze, you lose! http://beyondnichemarketing.com/2008/02/22/customers-cant-measure-quality/comment-page-1/#comment-44414 When it comes to business… when you snooze, you lose! Thu, 28 Feb 2008 21:47:44 +0000 http://beyondnichemarketing.com/2008/02/22/customers-cant-measure-quality/#comment-44414 [...] Customers can’t measure quality, especially when it comes to logo design and development. [...] [...] Customers can’t measure quality, especially when it comes to logo design and development. [...] ]]> By: Mike Wagner http://beyondnichemarketing.com/2008/02/22/customers-cant-measure-quality/comment-page-1/#comment-44153 Mike Wagner Tue, 26 Feb 2008 17:45:35 +0000 http://beyondnichemarketing.com/2008/02/22/customers-cant-measure-quality/#comment-44153 Kathy, thanks for picking up on my Customer Service post and enlarging it It is easy to fall into the assumption that customers can identify quality. Maybe that is because the expert has spent so much of their life learning a subject, mastering a skill or creating a product that they lose sight of the customer. Keep creating, Mike Kathy, thanks for picking up on my Customer Service post and enlarging it

It is easy to fall into the assumption that customers can identify quality. Maybe that is because the expert has spent so much of their life learning a subject, mastering a skill or creating a product that they lose sight of the customer.

Keep creating,
Mike

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