In theory, the quest for viral marketing appears to be a pursuit of viral marketing a GREAT way to get “free” marketing without feeling like a filthy … [Read more...]
Niche Marketing and Advertising Effectiveness
There are a lot of reasons why you would want to tightly target your advertising message to a specific niche market - one of the best is that doing so … [Read more...]
Viral Marketing Gone Horribly Awry
Viral Marketing... it's the holy grail of marketing. A video or other marketing device which gains a life of it's own and is distributed with … [Read more...]