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	<title>Beyond Niche Marketing &#187; marketing strategy</title>
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	<link>http://beyondnichemarketing.com</link>
	<description>Creating Marketing Messages that Deliver Results</description>
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		<title>How Advertising Works</title>
		<link>http://beyondnichemarketing.com/2008/10/27/how-advertising-works/</link>
		<comments>http://beyondnichemarketing.com/2008/10/27/how-advertising-works/#comments</comments>
		<pubDate>Mon, 27 Oct 2008 13:42:39 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Advertising 2.0]]></category>
		<category><![CDATA[Affordable Small Business Marketing Strategies]]></category>
		<category><![CDATA[Beyond Marketing]]></category>
		<category><![CDATA[advertising campaign]]></category>
		<category><![CDATA[Advertising Effectiveness]]></category>
		<category><![CDATA[business owner]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[newspaper advertising]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[target audience]]></category>
		<category><![CDATA[television radio]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=304</guid>
		<description><![CDATA[&#8220;Advertising is what you do when you can&#8217;t go see somebody. That&#8217;s all it is.&#8221; Fairfax Cone (1963) &#8220;Advertising is salesmanship mass produced. No one would bother to use advertising if he could talk to all his prospects face-to-face. But he can&#8217;t.&#8221; Morris Hite (1988) People who don&#8217;t understand the sales process don&#8217;t understand advertising.  [...]]]></description>
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		<title>Essential Secrets to Creating Successful Internet Marketing Strategies</title>
		<link>http://beyondnichemarketing.com/2008/09/25/internet-marketing-strategies/</link>
		<comments>http://beyondnichemarketing.com/2008/09/25/internet-marketing-strategies/#comments</comments>
		<pubDate>Fri, 26 Sep 2008 00:16:08 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Advertising 2.0]]></category>
		<category><![CDATA[Affordable Small Business Marketing Strategies]]></category>
		<category><![CDATA[Internet Marketing Strategies]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[marketing messages]]></category>
		<category><![CDATA[marketing strategies]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[marketing tactics]]></category>
		<category><![CDATA[target audience]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=313</guid>
		<description><![CDATA[Before you get to work creating internet marketing strategies you must first recognize the difference between internet  marketing strategies and internet  marketing tactics. There&#8217;s a huge difference between internet marketing strategies and internet marketing tactics. A strategy is an overall plan &#8211; a road map with the beginning and end destinations clearly marked.  The routes [...]]]></description>
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		<title>Familiarity Breeds Business not Contempt</title>
		<link>http://beyondnichemarketing.com/2008/09/08/familiarity-breeds-business-not-contempt/</link>
		<comments>http://beyondnichemarketing.com/2008/09/08/familiarity-breeds-business-not-contempt/#comments</comments>
		<pubDate>Mon, 08 Sep 2008 15:46:38 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Advertising 2.0]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[major sale]]></category>
		<category><![CDATA[marketing campaign]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[niche market]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[niche marketing strategy]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=299</guid>
		<description><![CDATA[It’s a commonly accepted maxim in marketing that potential customers must be exposed to your message at least eight times before they will act. In other words, people need to become “familiar” with your business before they begin doing business with you. One of the reasons why it&#8217;s so important to adopt a niche marketing [...]]]></description>
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