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	<title>Beyond Niche Marketing &#187; niche marketing strategy</title>
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	<link>http://beyondnichemarketing.com</link>
	<description>Creating Marketing Messages that Deliver Results</description>
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		<title>Niche Marketing Improves Lead Generation</title>
		<link>http://beyondnichemarketing.com/2010/06/21/niche-marketing-lead-generation/</link>
		<comments>http://beyondnichemarketing.com/2010/06/21/niche-marketing-lead-generation/#comments</comments>
		<pubDate>Mon, 21 Jun 2010 14:51:53 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Beyond Marketing]]></category>
		<category><![CDATA[Niche Marketing Tactics]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[niche market]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[niche marketing strategy]]></category>
		<category><![CDATA[niche marketing wisdom]]></category>
		<category><![CDATA[Small Business Marketing Success Online]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=520</guid>
		<description><![CDATA[Lead generation is an integral part of building any business &#8211; big or small.   Lead generation is a business term for the various methods of gathering contact information from prospective customers.  In other words, if you&#8217;re a business owner &#8211; lead generation is all about finding new customers who are willing and able to buy [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Great Moments in Niche Marketing</title>
		<link>http://beyondnichemarketing.com/2009/06/12/great-moments-in-niche-marketing/</link>
		<comments>http://beyondnichemarketing.com/2009/06/12/great-moments-in-niche-marketing/#comments</comments>
		<pubDate>Fri, 12 Jun 2009 12:52:24 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[great moments in niche marketing]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[niche marketing strategy]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=448</guid>
		<description><![CDATA[The other day, I was over at the ARS Technica blog &#8211; reading about the latest iPhone news when a banner ad in the blog&#8217;s header caught my attention. So much for &#8220;banner ad blindness&#8221; or the old &#8220;online banner ads don&#8217;t work&#8221; because this one did. The banner ad that caught my eye and [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Niche Marketing Strategy for Small Business Owners</title>
		<link>http://beyondnichemarketing.com/2009/06/05/niche-marketing-strategy-small-business-owners/</link>
		<comments>http://beyondnichemarketing.com/2009/06/05/niche-marketing-strategy-small-business-owners/#comments</comments>
		<pubDate>Fri, 05 Jun 2009 15:16:28 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Affordable Small Business Marketing Strategies]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[niche marketing for small businesses]]></category>
		<category><![CDATA[niche marketing strategy]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=446</guid>
		<description><![CDATA[Creating a niche marketing strategy is AMAZINGLY simple -  in theory. To create a niche marketing strategy you simply decide what &#8220;niche&#8221; or segment of the market you want to target with your marketing message. In other words, instead of targeting EVERYONE with your marketing message &#8211; you create marketing messages which speak to SOMEONE [...]]]></description>
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		<slash:comments>5</slash:comments>
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		<title>Familiarity Breeds Business not Contempt</title>
		<link>http://beyondnichemarketing.com/2008/09/08/familiarity-breeds-business-not-contempt/</link>
		<comments>http://beyondnichemarketing.com/2008/09/08/familiarity-breeds-business-not-contempt/#comments</comments>
		<pubDate>Mon, 08 Sep 2008 15:46:38 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Advertising 2.0]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[major sale]]></category>
		<category><![CDATA[marketing campaign]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[niche market]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[niche marketing strategy]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=299</guid>
		<description><![CDATA[It’s a commonly accepted maxim in marketing that potential customers must be exposed to your message at least eight times before they will act. In other words, people need to become “familiar” with your business before they begin doing business with you. One of the reasons why it&#8217;s so important to adopt a niche marketing [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Your B2B Niche Marketing Strategy</title>
		<link>http://beyondnichemarketing.com/2008/06/23/your-b2b-niche-marketing-strategy/</link>
		<comments>http://beyondnichemarketing.com/2008/06/23/your-b2b-niche-marketing-strategy/#comments</comments>
		<pubDate>Mon, 23 Jun 2008 16:51:16 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Affordable Small Business Marketing Strategies]]></category>
		<category><![CDATA[Beyond Marketing]]></category>
		<category><![CDATA[b2b marketing strategy]]></category>
		<category><![CDATA[niche marketing strategy]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=253</guid>
		<description><![CDATA[Niche marketing is not just for B2C websites but also apply to B2B websites as well. Creating an effective B2B Niche Marketing Strategy is essential to business to business marketing success. Of of my recently discovered but quickly becoming favorite blogs is the one maintained by Joost de Valk. In a guest post B2B SEO: [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Segmentation and Target Market Plan</title>
		<link>http://beyondnichemarketing.com/2008/06/03/segmentation-and-target-market-plan/</link>
		<comments>http://beyondnichemarketing.com/2008/06/03/segmentation-and-target-market-plan/#comments</comments>
		<pubDate>Tue, 03 Jun 2008 14:27:31 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Advertising 2.0]]></category>
		<category><![CDATA[Affordable Small Business Marketing Strategies]]></category>
		<category><![CDATA[creating a product for a niche audience]]></category>
		<category><![CDATA[market focus]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[niche marketing strategy]]></category>
		<category><![CDATA[segmentation]]></category>
		<category><![CDATA[segmentation and target market plan]]></category>
		<category><![CDATA[target market]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=241</guid>
		<description><![CDATA[Niche Marketing involves breaking down a market into segments (segmentation) and then creating a target market plan. Market segmentation is simply the process of narrowing down who you want to target with your marketing message. Market segmentation and then creating a target market plan is essential to marketing success both off line and online. The [...]]]></description>
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		<slash:comments>0</slash:comments>
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