<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Beyond Niche Marketing &#187; Niche Marketing</title>
	<atom:link href="http://beyondnichemarketing.com/tag/niche-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://beyondnichemarketing.com</link>
	<description>Creating Marketing Messages that Deliver Results</description>
	<lastBuildDate>Fri, 09 Sep 2011 16:23:51 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=</generator>
		<item>
		<title>Niche Marketing Improves Lead Generation</title>
		<link>http://beyondnichemarketing.com/2010/06/21/niche-marketing-lead-generation/</link>
		<comments>http://beyondnichemarketing.com/2010/06/21/niche-marketing-lead-generation/#comments</comments>
		<pubDate>Mon, 21 Jun 2010 14:51:53 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Beyond Marketing]]></category>
		<category><![CDATA[Niche Marketing Tactics]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[niche market]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[niche marketing strategy]]></category>
		<category><![CDATA[niche marketing wisdom]]></category>
		<category><![CDATA[Small Business Marketing Success Online]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=520</guid>
		<description><![CDATA[Lead generation is an integral part of building any business &#8211; big or small.   Lead generation is a business term for the various methods of gathering contact information from prospective customers.  In other words, if you&#8217;re a business owner &#8211; lead generation is all about finding new customers who are willing and able to buy [...]]]></description>
		<wfw:commentRss>http://beyondnichemarketing.com/2010/06/21/niche-marketing-lead-generation/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>The Kiss of Death for Your Small Business Marketing</title>
		<link>http://beyondnichemarketing.com/2010/03/23/kiss-of-death-small-business-marketing/</link>
		<comments>http://beyondnichemarketing.com/2010/03/23/kiss-of-death-small-business-marketing/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 19:38:51 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Advertising 2.0]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[advertising and marketing for small business owners]]></category>
		<category><![CDATA[Affordable Small Business Marketing Strategies]]></category>
		<category><![CDATA[business marketing strategies]]></category>
		<category><![CDATA[marketing messages]]></category>
		<category><![CDATA[Niche Marketing]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=502</guid>
		<description><![CDATA[The kiss of death&#8230; it&#8217;s meaning is an action or relationship that is ultimately ruinous. While the &#8220;kiss of death&#8221; may set in motion a series of events that lead to ruin, in itself &#8211; the kiss of death is a singular moment &#8211; like when Judas kissed Jesus when he betrayed Him to the [...]]]></description>
		<wfw:commentRss>http://beyondnichemarketing.com/2010/03/23/kiss-of-death-small-business-marketing/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Great Moments in Niche Marketing</title>
		<link>http://beyondnichemarketing.com/2009/06/12/great-moments-in-niche-marketing/</link>
		<comments>http://beyondnichemarketing.com/2009/06/12/great-moments-in-niche-marketing/#comments</comments>
		<pubDate>Fri, 12 Jun 2009 12:52:24 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[great moments in niche marketing]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[niche marketing strategy]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=448</guid>
		<description><![CDATA[The other day, I was over at the ARS Technica blog &#8211; reading about the latest iPhone news when a banner ad in the blog&#8217;s header caught my attention. So much for &#8220;banner ad blindness&#8221; or the old &#8220;online banner ads don&#8217;t work&#8221; because this one did. The banner ad that caught my eye and [...]]]></description>
		<wfw:commentRss>http://beyondnichemarketing.com/2009/06/12/great-moments-in-niche-marketing/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Niche Marketing Strategy for Small Business Owners</title>
		<link>http://beyondnichemarketing.com/2009/06/05/niche-marketing-strategy-small-business-owners/</link>
		<comments>http://beyondnichemarketing.com/2009/06/05/niche-marketing-strategy-small-business-owners/#comments</comments>
		<pubDate>Fri, 05 Jun 2009 15:16:28 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Affordable Small Business Marketing Strategies]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[niche marketing for small businesses]]></category>
		<category><![CDATA[niche marketing strategy]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=446</guid>
		<description><![CDATA[Creating a niche marketing strategy is AMAZINGLY simple -  in theory. To create a niche marketing strategy you simply decide what &#8220;niche&#8221; or segment of the market you want to target with your marketing message. In other words, instead of targeting EVERYONE with your marketing message &#8211; you create marketing messages which speak to SOMEONE [...]]]></description>
		<wfw:commentRss>http://beyondnichemarketing.com/2009/06/05/niche-marketing-strategy-small-business-owners/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Exposing Deceptive Marketing Tactics with Social Media</title>
		<link>http://beyondnichemarketing.com/2009/05/28/exposing-deceptive-marketing-tactics-with-social-media/</link>
		<comments>http://beyondnichemarketing.com/2009/05/28/exposing-deceptive-marketing-tactics-with-social-media/#comments</comments>
		<pubDate>Thu, 28 May 2009 21:08:03 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Advertising 2.0]]></category>
		<category><![CDATA[finding your niche market]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[niche marketing wisdom]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=444</guid>
		<description><![CDATA[As the web matures and users become more web savvy, it&#8217;s becoming more dangerous than ever to engage in deceptive marketing practices. In the post Blogs and the Art of Deception I wrote about a website which was designed to look like a blog.   Instead of &#8220;testimonials&#8221; the faux blog contained hard coded &#8220;comments&#8221; [...]]]></description>
		<wfw:commentRss>http://beyondnichemarketing.com/2009/05/28/exposing-deceptive-marketing-tactics-with-social-media/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Your Website Marketing Strategy</title>
		<link>http://beyondnichemarketing.com/2008/10/13/website-marketing-strategy/</link>
		<comments>http://beyondnichemarketing.com/2008/10/13/website-marketing-strategy/#comments</comments>
		<pubDate>Mon, 13 Oct 2008 11:49:48 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[business marketing strategy]]></category>
		<category><![CDATA[choosing keywords]]></category>
		<category><![CDATA[google keyword tool]]></category>
		<category><![CDATA[great marketing]]></category>
		<category><![CDATA[marketing success]]></category>
		<category><![CDATA[narrow audience]]></category>
		<category><![CDATA[niche market]]></category>
		<category><![CDATA[target audience]]></category>
		<category><![CDATA[target market]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=319</guid>
		<description><![CDATA[I spend a LOT of time talking about website marketing strategy.  Niche marketing, meaning tightly targeting the marketing of your product or service to a narrow audience is a great marketing strategy for any business big or small. Nowhere is tightly targeting your niche more important than when you&#8217;re planning your website marketing strategy. Your [...]]]></description>
		<wfw:commentRss>http://beyondnichemarketing.com/2008/10/13/website-marketing-strategy/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Niche Marketing: Narrowing Your Focus</title>
		<link>http://beyondnichemarketing.com/2008/09/15/niche-marketing-narrowing-your-focus/</link>
		<comments>http://beyondnichemarketing.com/2008/09/15/niche-marketing-narrowing-your-focus/#comments</comments>
		<pubDate>Mon, 15 Sep 2008 15:21:46 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Advertising 2.0]]></category>
		<category><![CDATA[Beyond Marketing]]></category>
		<category><![CDATA[Advertising Effectiveness]]></category>
		<category><![CDATA[business owner]]></category>
		<category><![CDATA[effective advertising]]></category>
		<category><![CDATA[marketing messages]]></category>
		<category><![CDATA[new customers]]></category>
		<category><![CDATA[niche audience]]></category>
		<category><![CDATA[niche market]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[target audience]]></category>
		<category><![CDATA[target customer]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=293</guid>
		<description><![CDATA[Niche marketing means narrowing your focus. When you narrow the focus of your marketing messages, you increase the likelihood of creating effective advertising. It&#8217;s important to keep in mind that advertising never forced anyone to buy anything. If you cannot create a marketing message that addresses the specific needs of your target customers,it will not [...]]]></description>
		<wfw:commentRss>http://beyondnichemarketing.com/2008/09/15/niche-marketing-narrowing-your-focus/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Familiarity Breeds Business not Contempt</title>
		<link>http://beyondnichemarketing.com/2008/09/08/familiarity-breeds-business-not-contempt/</link>
		<comments>http://beyondnichemarketing.com/2008/09/08/familiarity-breeds-business-not-contempt/#comments</comments>
		<pubDate>Mon, 08 Sep 2008 15:46:38 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Advertising 2.0]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[major sale]]></category>
		<category><![CDATA[marketing campaign]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[niche market]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[niche marketing strategy]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=299</guid>
		<description><![CDATA[It’s a commonly accepted maxim in marketing that potential customers must be exposed to your message at least eight times before they will act. In other words, people need to become “familiar” with your business before they begin doing business with you. One of the reasons why it&#8217;s so important to adopt a niche marketing [...]]]></description>
		<wfw:commentRss>http://beyondnichemarketing.com/2008/09/08/familiarity-breeds-business-not-contempt/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Niche Marketing and Advertising Effectiveness</title>
		<link>http://beyondnichemarketing.com/2008/09/02/niche-marketing-and-advertising-effectiveness/</link>
		<comments>http://beyondnichemarketing.com/2008/09/02/niche-marketing-and-advertising-effectiveness/#comments</comments>
		<pubDate>Tue, 02 Sep 2008 14:43:23 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Advertising 2.0]]></category>
		<category><![CDATA[Affordable Small Business Marketing Strategies]]></category>
		<category><![CDATA[Beyond Marketing]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Advertising Effectiveness]]></category>
		<category><![CDATA[business owner]]></category>
		<category><![CDATA[marketing messages]]></category>
		<category><![CDATA[marketing plan]]></category>
		<category><![CDATA[niche market]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[secret]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[target audience]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=288</guid>
		<description><![CDATA[There are a lot of reasons why you would want to tightly target your advertising message to a specific niche market &#8211; one of the best is that doing so will increase your advertising effectiveness. Many small business owners are reluctant to narrow the focus of their marketing efforts. Seeking better results by narrowing their [...]]]></description>
		<wfw:commentRss>http://beyondnichemarketing.com/2008/09/02/niche-marketing-and-advertising-effectiveness/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Niche Marketing: Tightly Targeting Your Audience</title>
		<link>http://beyondnichemarketing.com/2008/08/08/niche-marketing-tightly-targeting-your-audience/</link>
		<comments>http://beyondnichemarketing.com/2008/08/08/niche-marketing-tightly-targeting-your-audience/#comments</comments>
		<pubDate>Fri, 08 Aug 2008 11:51:22 +0000</pubDate>
		<dc:creator>Kathy</dc:creator>
				<category><![CDATA[Affordable Small Business Marketing Strategies]]></category>
		<category><![CDATA[Beyond Marketing]]></category>
		<category><![CDATA[Big Blue Marketing- The Walmart way]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[online audio advertising]]></category>

		<guid isPermaLink="false">http://beyondnichemarketing.com/?p=281</guid>
		<description><![CDATA[I tend to drone on and on about the power of tightly targeting your niche market here on this blog, and for good reason &#8211; because it WORKS! However, a lot of people still aren&#8217;t &#8220;believers&#8221; in the cause. Today is 08-08-08, the luckiest day of the year if you&#8217;re Chinese! Samuel Goldwyn is credited [...]]]></description>
		<wfw:commentRss>http://beyondnichemarketing.com/2008/08/08/niche-marketing-tightly-targeting-your-audience/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
	</channel>
</rss>

