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  • Marketing Tactics vs Marketing Strategy
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  • Niche Marketing

Beyond Niche Marketing

When you focus upon a unique target market, you improve performance while reducing costs.

  • About the Author
    • About the Book
      • Beyond the Niche
  • Niche Marketing
    • How to Identify Your Niche Market

About the Author


Kathy Hendershot-Hurd is a marketing consultant who specializes in helping smart small business owners create cost effective marketing and advertising.

She is the author of the book Beyond the Niche and the founder of Virtual Impax.

 

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Recent Posts

  • Finding Your Niche Market
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