Beyond the Niche is for small business owners who want to learn how to create low-cost high value marketing strategies to grow their business. The book first teaches you how to identify the type of sale your business is making. Then it helps you to identify the best marketing techniques to use for your business.
When your advertising budget is tight, you need to create powerful marketing messages that break through the clutter to make a connection with customers without breaking the bank.
- Tired of the “spray and pray” approach to promoting your business… this book is for you.
- Ready to create marketing messages that truly “speak” to your best potential customers… this book is for you.
- Ready to make every advertising dollar work hard creating more business for your business…. get this book.
Pick up a copy of Beyond the Niche: Essential Tools You Need to Create Marketing Messages that Deliver Results and discover your true potential as an entrepreneur. It is jam packed with information, ideas and strategies to help you achieve success and grow your business.
Here’s what people are saying :
“The information this book delivers is essential for the success of any business. This is one of the few “must read” recommended books for Miboso’s branding clients. Kathy’s book will have you seeing the trees instead of the forest, which is rare in the marketing jungle! Her treatments of the topics are no less than masterful!”
author of The Authentic Personal Branding Self-Study Program
Beyond the Niche is written in a friendly, informative tone and reveals proven strategies that have been used to create measurable results even when constrained by a shoestring budget.
“Finally – a hands-on guide to getting customers that’s practical and fun! If you’re starting or growing a business, you’ll appreciate the great stories with common sense lessons you can apply immediately. Reach more of your ideal customers and enjoy your rich rewards.”
If your marketing and advertising haven’t been delivering the results you want to see in your business, then you must pick up a copy of this book.
Published in 2006, Beyond the Niche was a ground breaking work for the time. The book takes Neil Rackham’s groundbreaking work for the late 20th century and applied those principles to how to create effective marketing campaigns and advertising messages.
In 2013 internet giant Google implemented their “Your Money or Your Life” update. In that update, Google announced that they would begin treating websites making “Major Sales” differently than other website. Students of Beyond the Niche were not only ready for this shift, they were already positioned to take advantage of it.
If your business is making Major Sales – then you need to read this book. The foundational principles remain relevant today as they were in 2006. This book will help you discover your true potential as an entrepreneur. It is jammed with information, ideas and strategies to help you achieve success and grow your business.
Pick up your digital copy of this ground breaking resource for only $9.99 by clicking the button below.