Looking for marketing tips for small business? You're in the right place. Let's start with the basics. Marketing is a broad term that covers everything from pricing to promotion. When many small business owners say they need help with marketing, they're looking for help with promotion. Most small businesses struggle with three constraints on their promotional … [Read more...] about 3 Marketing Tips for Small Business
small business marketing
Niche Market Ideas and How to Find Them
Choosing a niche market is one of the most important decisions you will make when starting your business. It will ultimately determine the success or failure of your business. Here's some tips on how to find niche market ideas for your business. Introduction: What is a Niche Market? A niche market is a small market that has a particular customer base. A niche market is … [Read more...] about Niche Market Ideas and How to Find Them
Small Business Marketing is More than Advertising
Small business marketing is more than advertising. It's more than brochures, banners and business cards. Marketing is the way you "package and present" your business to the world. The foundation of your marketing is often boiled down to the 4 P's: product price place and promotion. Product is the first pillar of your marketing foundation. What products … [Read more...] about Small Business Marketing is More than Advertising
The Secret to Creating Successful Marketing Strategies
Creating successful marketing strategies is a common goal for many small business owners and if you're like most small business owners, you have a "love/hate" relationship with your small business marketing. On one hand, you LOVE the promise of business growth and profits that a successful marketing strategy can deliver. On the other hand, if you're like most small business … [Read more...] about The Secret to Creating Successful Marketing Strategies