There's a marketing axiom which goes along the lines of "potential customers must be exposed to your message between 7 and 28 times before they will act upon your marketing message". Those marketing exposures are sometimes referred to as "marketing touches" and when your customers are making those marketing touches for you - that is called Word of Mouth Marketing. Creating … [Read more...] about How to Create Word of Mouth Marketing
word of mouth marketing
The Secret To Success in Small Business Marketing: Word of Mouth Marketing
There really is a "secret" to achieving success in your small business marketing. I guess I thought this "secret" was fairly obvious, but recent experiences have illustrated for me that in the case of small business owners and entrepreneurs, word of mouth marketing can make or break your business. It shouldn't come as a surprise that customer satisfaction is truly the secret … [Read more...] about The Secret To Success in Small Business Marketing: Word of Mouth Marketing