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Finding Your Niche Market
Finding your niche market is like discovering rocket fuel. By identifying your target niche market, you can focus upon your customers’ goals, desires and problems. When you know your target audience’s goals, desires and problems, only then can you create powerful, compelling and selling marketing messages. Unfortunately, when you’re not targeting a specific type of…
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Small Business Internet Advertising
Small business internet advertising begins with having a website. When I say website, I’m not talking about a social media profile. While…
Small Business Advertising Tips: Limit Geographical Reach
One of the best small business advertising tips is to limit your geographical reach. Limiting your market geographically can be a great…
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Effective Advertising Techniques: Targeting Your Demographic
When you’re marketing your small business, you should always take the 4 P’s of marketing into consideration: product, price, place and promotion. …
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