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Finding Your Niche Market
Finding your niche market is like discovering rocket fuel. By identifying your target niche market, you can focus upon your customers’ goals, desires and problems. When you know your target audience’s goals, desires and problems, only then can you create powerful, compelling and selling marketing messages. Unfortunately, when you’re not targeting a specific type of…
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Small Business Internet Advertising
Small business owners have been stubbornly avoiding creating websites for their businesses. The most popular reason given for NOT having a website:…
Small Business Advertising Tips: Limit Your Geographical Reach
Advertising your small business doesn’t have to be expensive to be effective. As a matter of fact, one of the BEST way…
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Effective Advertising Techniques: Targeting Your Demographic
When you’re marketing your small business, you should always take the 4 P’s of marketing into consideration: product, price, place and promotion. …
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