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Beyond Niche Marketing

Beyond Niche Marketing

Get more customers. Grow your business.

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Beyond Marketing

Marketing Tricks and Tips

March 16, 2009 by Kathryn Hendershot Leave a Comment

Marketing tips and tricks

The best marketing tips and tricks vary from industry to industry.  Marketing is a complex process that requires a lot of time and effort. However, the best marketing tips and tricks all have on thing in common: they require an in depth understanding of the Goals, Desires and Problems facing your niche market. Creating a successful marketing marketing strategies begins … [Read more...] about Marketing Tricks and Tips

Small Business Advertising Basics

March 11, 2009 by Kathryn Hendershot 1 Comment

The terms "advertising" and "marketing" often get used interchangeably, especially when working with small business owners.  Technically, advertising is a subset of marketing.  (Your high school math teacher is smiling right now as you try to remember EXACTLY what a "subset" is.) Marketing is the "overall" picture.   Marketing is everything you do to get your products and … [Read more...] about Small Business Advertising Basics

Marketing Secret Weapon- More Proof That Sexy Bodies Sell

February 20, 2009 by Kathryn Hendershot 3 Comments

This is the story of how, despite the fact that I just wrote a post on Your Marketing Secret Weapon - Boobs and Babes, how once again I've learned that sex - or rather sexy bodies  are indeed your marketing secret weapon. It began quite innocently - I was trying to come up with a "word picture" to help describe the growing phenomenon of social media on the web.    Why?  Well - … [Read more...] about Marketing Secret Weapon- More Proof That Sexy Bodies Sell

Your Marketing Secret Weapon – Boobs and Babes

February 13, 2009 by Kathryn Hendershot 1 Comment

If you've been looking for a sure fire marketing secret weapon - look no further than the nearest strip club because it's official:  Sex Sells.  That's right, if you want to creating a sure fire successful marketing campaign and your target audience is males between the ages of 12 and 92,  just be sure to include the two secret ingredients:  boobs and babes. If you needed … [Read more...] about Your Marketing Secret Weapon – Boobs and Babes

The Secret to Creating Successful Marketing Strategies

February 9, 2009 by Kathryn Hendershot 1 Comment

Creating successful marketing strategies is a common goal for many small business owners and if you're like most small business owners, you have a "love/hate" relationship with your small business marketing.    On one hand, you LOVE the promise of business growth and profits that a successful marketing strategy can deliver.  On the other hand, if you're like most small business … [Read more...] about The Secret to Creating Successful Marketing Strategies

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Advertising Advertising 2.0 advertising and marketing for small business owners advertising and the web Advertising Effectiveness Affordable Small Business Marketing Strategies Beyond Marketing blog blogging and branding branding branding and entrepreneurs building trust business building business marketing strategies business owner creating a product for a niche audience customer's reasons for buying Customer Service free PR major sale marketing campaign marketing magic marketing messages marketing plan niche market Niche Marketing niche marketing for small businesses niche marketing strategy niche marketing wisdom PR small business small business advertising small business advertising solution small business marketing small business marketing consultant Small Business Marketing Strategies Small Business Marketing Success Online social marketing Social Media Marketing target audience the long term value of a customer transparency viral marketing word of mouth advertising word of mouth marketing

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