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Beyond Niche Marketing

Beyond Niche Marketing

Get more customers. Grow your business.

  • About the Author
    • About the Book
      • Beyond the Niche
  • About Niche Marketing
    • How to Identify Your Niche Market

Small Business Marketing Strategies

Small Business Advertising Success Secret

July 5, 2011 by Kathryn Hendershot 3 Comments

Be consistent in your marketing message

One of the secrets to small business advertising success is consistency.  Be relentlessly consistent.  Many small business owners get "tired" of pounding home the same marketing message.  Unfortunately, small business owners are the ones who cannot AFFORD to stray from their "core" message. Small Business Advertising Success Secret #1: Be Consistent For example - for … [Read more...] about Small Business Advertising Success Secret

Keys to Small Business Advertising Success

April 28, 2011 by Kathryn Hendershot 4 Comments

small business advertising success

Trying to figure out how to advertise your small business? It may seem like a daunting task.  Fortunately, it's possible to do so without spending a lot of money. Advertising is all about reaching the right people at the right time with the right message. This blog post will give you the keys to small business advertising success. Keys to Small Business Advertising Success: … [Read more...] about Keys to Small Business Advertising Success

Word of Mouth Marketing

May 12, 2008 by Kathryn Hendershot 1 Comment

Word of mouth marketing needs an outside the box hook so customers can recommend you.

Word of mouth marketing is the most effective type of marketing. It's so effective because your customer is putting their reputation on the line. Your customer has nothing to gain from their recommendation but the appreciation of their friends and family.  Ideally,  as people talk about good products and services, word spreads to more and more people. They not only speak out on … [Read more...] about Word of Mouth Marketing

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Advertising Advertising 2.0 advertising and marketing for small business owners advertising and the web Advertising Effectiveness Affordable Small Business Marketing Strategies Beyond Marketing blog blogging and branding branding branding and entrepreneurs building trust business building business marketing strategies business owner creating a product for a niche audience customer's reasons for buying Customer Service free PR major sale marketing campaign marketing magic marketing messages marketing plan niche market Niche Marketing niche marketing for small businesses niche marketing strategy niche marketing wisdom PR small business small business advertising small business advertising solution small business marketing small business marketing consultant Small Business Marketing Strategies Small Business Marketing Success Online social marketing Social Media Marketing target audience the long term value of a customer transparency viral marketing word of mouth advertising word of mouth marketing

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