Archives for October 2006

An excellent post on using blogs to market yourself was written by Rohit Bhargava, VP for for Interactive Marketing with Ogilvy Public Relations. Bhargava shares 7 tips on how to effectively use a blog as a marketing tool for your business. Share your insight, not the obvious Your point of view is what makes your blog a resource. Link to your influencers Bloggers pay … [Read more...] about Using your Blog to Market your Business

I recently praised the blog No More Cubes about an ingenious marketing tool to increase newsletter subscriptions: the contest. After blogging my praise, I decided to put my money where my keyboard was and subscribed to the blog. I wish I could say that the praise would continue for No More Cubes. When my subscription was confirmed, I discovered that No More Cubes is … [Read more...] about An issue of trust

John Dodds is a self proclaimed marketing deviant, which makes me love him before I'd read a word on his blog. John is speaking to geeks trying to get them to embrace marketing as their friend. According to Dodds, rule number one is "Marketing is not a department." Is it me, or did angels just start singing? His second commandment is " Marketing is a conversation, but most … [Read more...] about Marketing 2006 style….

BRAVO to the blog No More Cubes. To generate interest in their new newsletter launch, the've launched a contest! Contests are GREAT ways to get visitors involved. If you never tried using a contest to promote your business, you really MUST give it serious thought. Contests can act as both a reward for current customers or an incentive for new customers to come "join your … [Read more...] about No more cubes wins again!!

Despite having three children and living for nearly 18 months within 100 miles of Disney World, my steadfast resistance to the magnetic pull of the Mega Mouse finally ended last Tuesday. I have NO idea how many hundreds of thousands of dollars has been spent by Disney trying to lure me and mine into their money pit, but until recently Disney's efforts have fallen upon deaf … [Read more...] about Lured to the House of Mouse