If your niche market includes targeting baby boomers, you might be surprised to find a lot of your target audience spending their time on the web. This is in STARK contrast to the current landscape of most of the web. Most of the web is created with young eyes in mind. Take for example the prevalence of teen tiny type used in many website designs Choosing the right typeface … [Read more...] about Does Your Niche Market Include Baby Boomers?
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