Remember when you were a kid in school.... you'd walk into your classroom and see a new person sitting at the teacher's desk. By the time you were in high school, you knew that a substitute's presence at the teacher's desk meant a pop-quiz was just moments away. While quizzes in K-12 were bad things, now that you're in the real world, it's time to ditch quiz anxiety because … [Read more...] about Everybody loves a quiz
Archives for February 2007
Revisiting the Sales Genie story
Thanks to Dennis Hatch in his article on Super Bowl Critics. In it, he proclaims that of all the Super Bowl ads, only Sales Genie's had a chance of measurable success by their irresistable offer.... What I saw was another story... If you've read my earlier posts, you'll see that Sales Genie has been promising 100 free leads for quite some time now. The problem was that in … [Read more...] about Revisiting the Sales Genie story
Preparation is the key….
In the 2-12 edition of Sports Illustrated, Rick Reilly lays the blame for the Bears loss in Super Bowl XLI directly upon Rex Grossman's young shoulders. It appears the young quarter back didn't do the prep work that Tony Dungy's boys' did. It's been reported that Peyton Manning would end practice by dragging a bucket of water onto the field and he and his center would … [Read more...] about Preparation is the key….
Let’s blame the advertising….
A few weeks ago on a Thursday night, my youngest came in and announced that he had broken a tooth. To say I was alarmed would be an understatement. We're a household of relatively few problems in the dental realm, but since my son wasn't in any pain, I decided the matter could wait until the morning. The next morning, I went to the mail box and was thrilled to see a brochure … [Read more...] about Let’s blame the advertising….
3 out of 4 people agree….
Just got polled by the Gallup organization on which Yellow Page product I use. I spent 25 minutes on the phone with a young woman who had trouble finding the "e" key on her keyboard who asked me repeatedly about my yellow page usage. Obviously "the binding has yet to be broken on my 6 month old Yellow Page Directory" isn't an option. "Do you use it at work?" "No, I use the … [Read more...] about 3 out of 4 people agree….