Welcome to Beyond Boring…
Helping you to create marketing messages that are BEYOND BORING.
Boring…. tedious; monotonous; dull. Honestly, that would define MOST local advertising. Maybe you haven’t realized that because you, like everyone else, have effectively “tuned out” these horribly boring campaigns.
That’s what this blog is all about. Creating marketing messages that go BEYOND BORING!
This blog supports the content in the book “Beyond Niche Marketing”. As I post, I’ll assume you’re up to speed on who your target audience is and what their Goals, Desires and Problems are. If you aren’t, pick up a copy of the book.
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